Everpure provided reusable, BPA-free water bottles, as well as five premium, filtered water drinking stations, to attendees at the International Media Party, a premier event hosted by the Republican National Convention and the Minneapolis/St. Paul “More to Life” committee on August 30, 2008. Using its roster of superior commercial water filtration products, including its recently introduced Exubera Pro Premium Carafe Water System, Everpure helped deliver a “refill, not landfill” message to educate attendees about the benefits, both environmental and economic, of using premium filtration systems in place of prepackaged bottled water.
“It is important to keep in mind how our water choices affect the environment,” says Mark Selander, marketing manager of Everpure. “Even if only half of the event attendees reuse their bottles throughout the week, it will help to eliminate the thousands of pounds of waste that stem from disposable plastic bottles. We are thrilled to make this commitment to the Minneapolis/St. Paul community and hope the public will adopt the ‘refill, not landfill’ message in their daily lives.”
Attendees at the International Media Party, which numbered over 7000, were provided with Everpure-branded reusable water bottles along with messaging about the benefits of filtered water. They were also encouraged by company volunteers to refill the washable bottles throughout the event at the Everpure provided water stations, throughout the week of the Republican Convention, and afterwards in their own daily lives. Each station utilized Everpure’s Kitchen Innovations™ 2008 award-winning Exubera Pro Premium Carafe Water System.
“Everpure’s line of commercial water filtration products has revolutionized premium water and met the challenges and quality needs of foodservice operators worldwide,” said Selander. “The Exubera Pro system in particular, also allows them to reduce their carbon footprint providing a positive impact around the globe.”
Without using plastic bottles, this turnkey solution includes a six-step process, beginning with testing of the operation’s water followed by an in-depth analysis resulting in a fully customized, complete filtration system taking ordinary tap water and making it extraordinary.
Offering under-counter and counter-top models, the system is easy to install and maintain, offers excellent carbonation, little upkeep and advanced features. Most importantly, the system enables the operator to reduce the costs and hassles associated with prepackaged drinking water including tracking inventory, finding storage space, generating additional waste and purchasing costs.