Everpure® Selected as Official Water Sponsor for the World Barista Championship
Everpure has been selected by The World Barista Championship (WBC) as the competition’s Official Water Sponsor for 2009 through 2011. Everpure was selected amongst an array of leading coffee industry suppliers for this honored opportunity based on its experience and innovative product roster. Everpure’s water filtration products will be exclusively offered as the official tools used by national barista champions at the annual World Barista Championship on April 16‐19 in Atlanta, Georgia. The WBC encourages and recognizes professional achievement in the art of espresso beverage preparation and service.
“The Water Barista Championship understands the importance of using the highest quality water possible when preparing espresso beverages in order to achieve the most desired taste and flavoring,” says Roy Parker, marketing manager of Everpure. “Everpure’s selection as the Official Water Sponsor further signifies the superior quality of water filtration offerings that we have provided for more than 75 years.”
All candidates considered for sponsorship must meet exacting technical standards set and tested by the WBC, but only one supplier from each category may be named an official sponsor. Everpure longstanding experience in water treatment and its ability to meet the high quality standards of the WBC was one of the key qualifications for being selected.
In addition to providing premium water to the World Barista Championship, Everpure also supplies award-winning products such as the super high efficiency MRS-600 HE reverse osmosis system, innovative programs such as SMARTWORKSsm water testing and analysis, and comprehensive turnkey solutions for its customers.
During the next World Barista Championship this April in Atlanta, barista champions representing more than 56 countries will compete for the title of world’s top coffee maker in front of a live audience of several hundred spectators and thousands of online viewers. For more information please visit www.worldbaristachampionship.com.